Magic Food Group

team

Our culture

Respect, Innovation, Excellence, Passion

Our culture is built on mutual respect, innovation, and a commitment to excellence. We foster an environment where every team member feels valued and inspired to contribute their best work. Through teamwork, continuous learning, and a people-first approach, we create a workplace that supports growth and collaboration at every level.

Our leadership

Guiding Visionaries with Strategic Insight

Our leadership team brings a wealth of experience and strategic insight to Magic Food Group. Comprising industry veterans and creative thinkers, they drive our growth and ensure we remain committed to our values. Their guidance has shaped our expansion, innovation, and dedication to customer satisfaction, solidifying our position as a trusted name in the food industry.

Our culinary experts

Masters of Culinary Excellence

Behind every dish is a team of culinary experts who bring passion and skill to the kitchen. Our chefs and culinary innovators are dedicated to upholding the highest standards of taste and presentation, blending traditional Chinese techniques with fresh, modern ideas. Their creativity fuels our menu development and keeps our offerings dynamic and enticing.

Our organization

A Structure Built for Success

Magic Food Group is structured for success through an efficient and reliable organizational design, guided by a governance system rooted in our core valuesand supported by a technology-driven management approach. From restaurant operations and supply chain logistics to marketing and customer service, each department collaborates seamlessly to maintain consistency, uphold quality, and deliver exceptional dining experiences to our customers.

OUR team

01 - Store Operation Team

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02 - Procurement & Supply Chain Team
Manages sourcing, logistics, and vendor relationships, guaranteeing reliable ingredient supply, cost-effectiveness, and full compliance with strict safety and sustainability requirements.
03 - Franchise Operations & Development Team
Guides franchisees through every stage, from initial setup and comprehensive training to long-term support, ensuring consistent standards and profitable expansions.
04 - Business Management Team
Oversees financial planning, administrative processes, and strategic initiatives, efficiently aligning organizational goals, resources, and performance metrics for sustainable company growth.
05 - Branding & Marketing Team
Develops brand narratives, campaigns, and promotions, ensuring consistent messaging that resonates with target audiences across diverse digital and physical platforms.
06 - External Professional Collaboration
Engages external experts, consultants, and partners to bolster capabilities, ensuring high-calibre solutions that enhance overall operations, innovation, and market competitiveness.

careers

Your Future at Magic Food Group
Join the Magic Food Group family and be part of a dynamic, fast-growing company that values innovation, teamwork, and personal growth. 

OUR VALUES

quality

We are committed to providing the highest quality ingredients and unmatched culinary craftsmanship, ensuring that every dish reflects our dedication to excellence.

Customer Focus

We prioritize customer satisfaction, by listening and responding to their needs, we continuously improve our services to ensure every customer enjoys a personalized and warm experience.

Innovation

We encourage innovative thinking, exploring new culinary techniques and dishes to keep our menus and dining experiences fresh and compelling.

Integrity

We maintain honesty and transparency in all business practices, building trust and respect with all stakeholders.

Sustainability

We are dedicated to implementing sustainable practices, from sourcing ingredients to restaurant operations, prioritizing environmental protection and resource conservation, for the sake of long term growth.

collaboration

We believe in working together as a team, combining diverse talents and perspectives to deliver great experiences to our customers

Social
Responsibility

We aspire to create a platform that unites overseas Chinese with their heritage through food, while fostering diversity in local communities. Our platform deepens understanding and exchange between cultures, connecting people from diverse backgrounds through the bond of food. Additionally, we provide overseas Chinese families with the opportunity to participate in the community, feel a sense of belonging, and better integrate into the local lifestyle.

community
involvement
Through Magic Kids, our nonprofit organization, we support local children by providing programs that foster education, health, and personal growth. Magic Kids creates safe spaces for children to thrive, enriching the lives of families in our communities.
community
involvement
We prioritize sustainability by partnering with local farmers and suppliers who share our values. This ensures our ingredients are fresh, ethically sourced, and helps reduce our environmental impact while supporting the Canadian economy.
community
involvement
We actively reduce food waste by optimizing ingredient use and portion sizes. Excess food is donated to recovery organizations, ensuring it benefits those in need rather than going to waste.
community
involvement
Magic Food Group regularly participates in local events, supporting charities that help underprivileged families. We host and sponsor community initiatives, encouraging our team to volunteer for meaningful causes.

awards & recognition

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